Your website is now optimized for mobile phones and tablets? Anyway, it is time to think as the mobile phone is becoming the primary means of Internet access.
Therefore, the implementation of a SEO strategy for mobile, it starts now.
The advantage of mobile marketing
Having a mobile version of its website offers the advantage of more easily reach mobile users, also called mobile users.
Today, no need to wait to turn their desktop or home to connect to the Internet and search or read current news.
Why you must now make sure that your website is also present in the mobile internet. And most importantly, it is well optimized to occupy the first places in search of mobile users.
Existence of robots to mobile site
Most sites have two URL addresses: a web address for mobile and one for the computer. Avanatge and to optimize the site for mobile internet, is seeing its web pages indexed better by Google for mobile robot (Googlebot Mobile).
In the sense that you will have 2 pages of the same site indexed as a single page. Thereby increasing your chances of visibility regardless of the medium used.
The same basis as traditional SEO
Google Adwords lets you search for keywords specific to the mobile internet. Use it!
Use the following the basics of SEO to optimize your mobile site . Incorporate keywords in your meta title, tags and title page.
Content are best suited to relatively short mobinaute. Everything must be reduced, including images for faster page loading.
Above all, make sure that the redirection on your site works perfectly so that the mobile user is automatically redirected to the mobile version of your website.
If your site is an e-commerce site, it would be better to create a mobile application. You will gain in user experience.
If possible subdomain
Have a subdomain dedicated to your mobile site you avoid errors and other duplicate content pages. And poor resize images.
Most plugins automatically create WordPress.
A subdomain for your mobile website also avoid any interference between your mobile and your SEO SEO classic. Promoting a better indexing GoogleBot Mobile for mobile searches.
View mobile version on your Mobile WSC to make sure your site is really optimized for mobile. Test it on different models and brands. Because there are many people who have access to mobile internet without having a smartphone.
Consideration of tablets
The tablets are currently experiencing exponential explosion, including the iPad. They are now used as the personal computer to access the internet. Because of their ease of connection via Wi-Fi and 3G.
This is another opportunity for exposure for your site to optimize it for tablets also.
The iPad does not read Flash, design your HTML5 mobile version. Avoid long pages with an emphasis on navigation buttons "next" and "previous".
You will understand: we are moving from the classic to internet mobile internet. A you know how to negotiate the turn.
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